Define what optimum dentistry looks like and a win-win approach to communicate that to patients. Explore the two rules of Ethical Dentistry to ensure that the experience leaves the patient feeling like you’ve got their best interest at heart.
Clinicians tend to communicate in one way. Patients may communicate in another. At Prime, we call these communication zones. When the clinician is not communicating in the same zone as the patient, trust can be diminished.
In this section we will explore 5 ways to Build Trust as well as what clinicians do unintentionally to lose trust.
Following the first week seminar and in preparation for the following week, participants will have access to 10 videos.
Primespeak: The New patient Exam
Most clinicians understand that there is often a large gap between what patients think they need and what clinicians know they need.
This week we explore the Primespeak approach to bridging the gap.
Learn a new approach to Presenting Treatment Options that is more comfortable and less stressful for both the clinician and the patient. Remove any perception of sales pressure and enable patients to feel empowered to make an informed decision.
Watch an example of a Primespeak Consultation and then practice in small breakout rooms with colleagues.