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Growing, training and servicing your database is the essence of any successful dentist. This course will help you develop two fundamental skillsets: the art of retaining your current patients and the ability to attract new patients. We will explore the best ways to market yourself as an associate and how to optimise the relationship and treatments for every patient under your care.
YOU WILL LEARN:
The importance of quality over quantity when it comes to your patientsWhy most dentists’ databases are leaky buckets and how to plug the holes
What I learnt as an associate who spent $50K marketing myself – the good, the bad, and the ugly
How many patients you actually lose each year- it will shock you
The true value of a new patient and the importance of the first visit
How to build lifelong relationships with your patients
The importance of both you and your practice in setting a united front
How to start developing a Personal Brand
How to get the local community talking about you and what you do
The "key risk" that exists to all associates and how to best mitigate it
How to assess the quality of a patient database, when considering working in a new practice
ACCESS TWO FREE LESSONS
Get a sneak peek at samples from the Optimising your Patient Base course.
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Course Outline
MODULE 1: Patient Base Strategy
Topics:1. Patient Base Structure
2. The Leaky Bucket
3. Time Available
MODULE 2: Patient Base Development
Topics:1. Patient Base Quantity
2. Patient Base Quality
3. Patient Base Risk
MODULE 3: Patient Optimisation
Topics:
1. Patient Optimisation
2. Patient Treatment
3. Optimising Ability
4. System Optimisation
MODULE 4: Attracting New Patients
Topics:
1. Marketing
2. Referrals
3. Personal Branding
Ready to implement strategies to optimise, retain and attract new patients?
Start the Optimising your Patient Base course today.
Explore other courses
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Your Success and Growth as an Associate Dentist starts here.